BACK TO BASICS, STICK TO THE REAL STUFF...
From 100% natural sheep’s wool, natural colours and traditional looms to the final handwoven rug, Kenza & Co has grown from a personal passion into a deep knowledge of Moroccan and vintage Berber rugs.
We create unique pieces and search for exceptional rugs throughout the Moroccan Atlas, carefully selected and restored with great care and affection. We work through our own family cooperative and alongside trusted cooperatives and women artisans from different tribes and regions of Morocco.
The close and honest relationship we have with the families and artisans we work with is not simply part of our business — it is part of our philosophy and our way of life.
Thanks to my husband Momo and his family, who have lived with this tradition for generations, I have been able to fulfil one of my dreams: to build something around what I genuinely love.
Momo, our two children and I live in Madrid, Spain, although Morocco is very much part of our lives. We travel there regularly to spend time with our artisan families, follow the different stages of our collections and stay close to the people and traditions behind every rug.
One of the things I love most about Kenza & Co is being able to share a little of this world with people far beyond Morocco — the stories, the people, the knowledge passed from generation to generation and the beauty of a rug slowly created by hand, knot by knot.
We want these pieces to be appreciated not simply as decoration, but as something made with time, skill and soul — while working in a way that is fair, respectful and meaningful for everyone involved.
More than 6,000 rugs have found their homes in over 19 countries, and every one of them reminds us why we started this journey in the first place.
Each rug has a story. That is why every piece is unique.
What will yours be?
By the way, I’m Begoña. Welcome to our home, and welcome to Kenza & Co — Kenza means “treasure” in Arabic, and that is exactly how we feel about every piece and every relationship behind it.
OUR VALUES
For us, working ethically has always been about people first.
We deeply respect the artisans and families we work with, their culture, their time, their traditions and the knowledge they have carried from one generation to the next. We believe these relationships should be built with honesty, closeness and mutual respect.
This is not simply the way we work at Kenza & Co. It is part of who we are and one of the reasons this project means so much to us.
We have always felt a strong responsibility towards the places and communities where our rugs are made. The landscapes of Morocco, the wool, the colours and the people behind every piece are all connected, and we believe they deserve to be treated with care.
Whenever possible, we work with natural local sheep’s wool, recycled cotton and traditional dyeing methods using plant-based and natural pigments.
We also try to keep our packaging and processes as simple and responsible as possible, reducing unnecessary plastic and waste wherever we can. We are not perfect, but we are constantly looking for better ways to do things with less impact on the environment.
We believe there is something very special about making things slowly, by hand, and with purpose.
Every Kenza & Co rug is woven on a traditional Amazigh loom, knot by knot, following techniques that have been passed down through generations. No two pieces are ever exactly the same — and that is part of their beauty.
For us, keeping this way of weaving alive is about much more than craftsmanship. It is about respecting the knowledge, patience and creativity of the women behind every rug, and helping these traditions continue to have a place in the future.
For us, a fair price means respecting the work behind every rug.
We work directly with our own cooperative and with artisan families we know and trust, without unnecessary intermediaries. This allows us to make sure the women who weave our rugs are fairly paid for their time, skill and knowledge, while keeping our prices honest for our customers.
Many of these relationships go far beyond business. They are families and women we have known for years, people we visit, sit with, share meals with and learn from. That closeness is something we value deeply, and we want every rug to reflect that respect on both sides.
From Our Artisan Families to Your Home
Take your time, explore our one-of-a-kind rugs, or let us create something especially for you. We’ll be happy to help you find the piece that feels right for your home.