{"product_id":"large-beni-ouarain-rug-275-x-190-cm-g1080","title":"LARGE Beni Ouarain Rug, 275 x 190 cm - G1080","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eHandwoven in Morocco by \u003cstrong\u003eAmazigh women artisans\u003c\/strong\u003e, this one-of-a-kind Beni Ouarain rug is crafted from \u003cstrong\u003e100% natural sheep wool\u003c\/strong\u003e using traditional hand-knotting techniques.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eUnlike the more graphic diamond-pattern Beni Ouarain rugs, this piece celebrates the wool itself. Its almost entirely unpatterned surface reveals subtle variations in pile, tone and weaving, with a delicate vertical textural line running through the composition.\u003c\/p\u003e\n\u003cp\u003eThe warm ivory color comes from the natural character of the wool, giving the rug a soft, organic appearance rather than the uniform finish of an industrially produced rug.\u003c\/p\u003e\n\u003ch3\u003eWhat It Brings to Your Home\u003c\/h3\u003e\n\u003cp\u003eThis is a particularly versatile Beni Ouarain for interiors where \u003cstrong\u003etexture, warmth and simplicity\u003c\/strong\u003e matter more than pattern.\u003c\/p\u003e\n\u003cp\u003eIts generous \u003cstrong\u003e275 × 190 cm\u003c\/strong\u003e size creates a calm foundation for a living room, bedroom or reading area, while the thick natural wool adds softness and visual warmth.\u003c\/p\u003e\n\u003cp\u003eBecause the design is so restrained, it works beautifully with statement furniture, artwork and architectural spaces without competing for attention.\u003c\/p\u003e\n\u003ch3\u003eMore Than a Rug — A Human Connection\u003c\/h3\u003e\n\u003cp\u003eChoosing a handmade Moroccan rug means bringing something into your home that carries a human story. This piece was woven slowly by hand by an Amazigh artisan, using techniques and textile knowledge passed between generations. The work supports artisan families and helps keep traditional weaving alive as a meaningful livelihood rather than allowing it to disappear into industrial production. Its \u003cstrong\u003enatural sheep wool creates another connection — this time to the landscape and the materials that have sustained Moroccan weaving for generations\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eThe small irregularities in the pile, edges and weaving are part of that story. They are not manufacturing imperfections, but traces of the handmade process that make each rug unique.\u003c\/p\u003e\n\u003ch3\u003eEach rug is:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eIndividually handwoven by Amazigh women artisans\u003c\/li\u003e\n\u003cli\u003eMade on a traditional Moroccan loom\u003c\/li\u003e\n\u003cli\u003eCrafted from \u003cstrong\u003e100% natural sheep wool\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eSlowly produced by hand, never mass-produced\u003c\/li\u003e\n\u003cli\u003eNaturally soft and richly textured\u003c\/li\u003e\n\u003cli\u003eCharacterized by subtle variations in pile and weave\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eOne of a kind\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eColor Palette\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eNatural warm ivory \/ creamy off-white.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe undyed-looking neutral tone allows the natural character and subtle tonal variations of the wool to remain visible.\u003c\/p\u003e\n\u003ch3\u003eInterior Style Compatibility\u003c\/h3\u003e\n\u003cp\u003eEspecially suited to \u003cstrong\u003eminimalist, organic-modern, Japandi, Scandinavian, wabi-sabi, Mediterranean, contemporary and quiet-luxury interiors\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eBeautiful with \u003cstrong\u003eoak, walnut, leather, linen, bouclé, travertine, stone, plaster and polished concrete\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eDimensions\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e275 × 190 cm\u003c\/strong\u003e\u003cbr\u003eApprox. \u003cstrong\u003e9 × 6.2 ft\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAn excellent size for \u003cstrong\u003eliving rooms, bedrooms, seating areas and medium-to-large spaces\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eCondition\u003c\/h3\u003e\n\u003cp\u003eFreshly handwoven in Morocco. Natural variations in pile height, wool tone, weave and edges are characteristic of authentic handmade Moroccan rugs and contribute to the individuality of the piece.\u003c\/p\u003e\n\u003ch3\u003eShipping\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eFree DHL Express worldwide\u003c\/strong\u003e, with tracking included.\u003c\/p\u003e\n\u003cp\u003eEurope: 3–5 business days\u003cbr\u003eUSA \u0026amp; Canada: 4–6 business days\u003cbr\u003eRest of world: 5–7 business days\u003c\/p\u003e\n\u003cp\u003eIf you love the simplicity of this rug but need another size, send us the link or a photo together with your preferred dimensions at \u003cstrong\u003e\u003ca class=\"decorated-link cursor-pointer\" rel=\"noopener\"\u003ecustomrug@kenzaandco.com\u003c\/a\u003e\u003c\/strong\u003e, and we can explore creating a custom piece inspired by it.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eExplore More\u003c\/h2\u003e\n\u003cp\u003eDiscover more in our \u003ca href=\"\/collections\/moroccan-beni-ouarain-rugs\"\u003e\u003cstrong\u003eBeni Ouarain collection\u003c\/strong\u003e\u003c\/a\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Kenza \u0026 Co","offers":[{"title":"Default Title","offer_id":55234284093782,"sku":null,"price":1250.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0018\/9156\/5614\/files\/IMG_0109_0d2e29c7-1616-405e-992a-45f721b31e7f.jpg?v=1788686567","url":"https:\/\/kenzaandco.com\/products\/large-beni-ouarain-rug-275-x-190-cm-g1080","provider":"KENZA \u0026 CO","version":"1.0","type":"link"}